Case study · Pool Contractor

Minpool: turning stronger local visibility into more calls.

More than three months of work on Google local visibility with one objective: increase visibility in the service area and turn that presence into measurable enquiries.

1stobserved Google position on the tracked searches
+42%calls during the measured period
698measured impressions

Context

In a high-value local market, Google visibility and trust strongly influence which contractor earns the first conversation.

Outcome

The tracked indicators moved positively, with more calls and strong local visibility across the measured period.

Results come from a real engagement. The company name has been changed to protect client confidentiality. Performance varies by trade, territory, competition, seasonality and offer quality.

Area potential analysis

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